Mr. Dullea,
I am an identity-theft conscious consumer that would like to prevent the unnecessary exposure of my social security number for the credit check that you require, to determine my creditworthiness for the purchase of a new car. Please note my email to one of your employees and his response in the thread below.
Clearly times are changing. People like me are trying to limit the exposure of our data to prevent the terrible crime of identity theft. But I realize that your company needs my credit history, as does the company financing my new car. But frankly, I just don't think that your salespeople should know my Social Security Number. Do you really think it's secure and good policy to allow an employee below a certain pay-grade, to have access to such a private identifier? I realize it's the established status quo like David told me. But, we also used to pay our bills and send letters through snail mail. Times change. Technologies change...in many case, for the better.
I am a consumer that is a member of a new online company that provides me with the security that I'm looking for, and provides you with the tri-merged credit report that your company needs for both you and the finance company to make a sound decision. The only difference is, my SSN is not exposed needlessly. I'm sure that you can appreciate that.
Just like you've partnered with ADP to provide you with credit reports, you can partner with this company for credit reports. Whether it's through ADP, CWBC, MasqMe, the credit reports come from the same places; Equifax, Experian and TransUnion.
Hopefully this is important enough to you, to at least look into. I'm sure that many many more consumers will start demanding this secure process for obtaining a new car. Maybe this can be something that separates you from the rest; the most secure method for obtaining credit for a new vehicle...
Please visit: http://www.masqme.com/merchant to learn more about signing up as a merchant partner. You can also contact the company with more questions at: merchantexpertise@masqme.com.
I added them to the CC in case you folks want to talk.
Thanks,
Unfortunately our finance department has its own established avenues of checking credit.
If I can ever be of further assistance please let me know.
Regards,
****
Subject: Re: 2nd follow up
Hello ****,
Thanks for getting back to me. I have been receiving your messages, but have been a little busy. Thanks for staying in touch!
Actually you can do something that could possibly earn my business. We are very interested in purchasing a new vehicle. However, I am an identity-theft conscious, successful consumer that worries about exposing my social security number and don't like giving it out to anyone due to the potential for identity theft. But, I realize that my SSN is needed to review my payment history and credit scores. I'm not against having you check my credit, just against you, your coworkers and management knowing my SSN.
There is a way however, where we could possibly do business if you're interested. Of course, the terms have to meet my expectations, but, for my privacy and security, the only way I'd consider purchasing a vehicle from you would be if you'd check my credit using a different online credit reporting company that has a unique and secure way of generating a tri-merged credit report of my personal data, from Equifax, Experian and TransUnion. You still get your report showing my credit data and history. The credit report is still generated using my Social Security Number, since it's in their system. You get everything you need to determine my credit worthiness. The key is that it keeps my SSN secure by not exposing it unnecessarily.
If you're interested, you simply have to sign up as a merchant member. I'm told it takes 3-5 business days to get approved, then you can begin generating tri-merged credit reports.
Truth is, more and more consumers are getting tired of being victims of the mis-management of our identities. More and more people are looking for protection. The government will soon begin to get involved in demanding that companies provide more secure methods of doing business.
I hope you do your research and take my proposition seriously. If your company joins, more business may come your way. I am a member of this company and I'm sure there are many many more just like me. I would like to invite you to check my credit for my security, using MasqMe.com. Please join and become a member of MasqMe, so we can potentially do business.
For more information about joining as a merchant member, visit them online at: http://vinurl.com/Y95DS.
Look forward to hearing from you.
Subject: 2nd follow up
September 10, 2010
Dear ***
Recently you sent in a request for a through the internet. I've been trying to reach you for the past couple of days without success. I wanted to see if you were still interested in this vehicle or if you already purchased a car.
When you get this email, please call me at and let me know what your status is. Perhaps I can do something special to earn your business. Here at British Motor Car Distributors, Ltd. we offer a level of service that is extraordinary as the vehicles we sell.
Thank you for the opportunity. I am looking forward to hearing from you.
Sincerely,
***
Tuesday, September 14, 2010
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